Typographic brand identity for interior designer Loes Kox, based on attention to what matters. Close to the essence, minimal, functional and light.
With an emphasis on simplicity and attention to detail, the identity reflects the serene and minimalist style of Loes Kox interiors without being overly complicated.
Review and rearrange each space. How can more space be created or how can it be used as efficiently as possible? That was the starting point for this identity.
The letter chosen for the identity is precise and polished, but achieving the right balance across all elements of the identity. In addition, an icon was created within the logo that embodies this concept.
Client: Loes Kox | interior design | spatial design
Category: Branding, typography